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In Denmark, some retailers had begun parallel importing Prime beverages before an official launch of the product in the country. [36] This led to newsbreaks as the parallel imported goods were not compliant with Danish regulations, due to the energy drink's caffeine concentration exceeded the approved limit. The Danish Veterinary and Food Administration announced that it advised five retailers to pull the parallel imported product. [37]
Sale of popular Prime energy drink 'not legal' in Denmark". The Local. May 2, 2023 . Retrieved May 2, 2023. Prime drinks were created by YouTubers KSI and Logan Paul. The YouTubers have a relatively young fan base, and many youngsters have been desperate to get their hands on the product. Weber, Tom (May 20, 2023). "PRIME bottlers: KSI's Arsenal drink shelved after Man City title win". FootballTransfers . Retrieved May 21, 2023. a b "Trade Me pulls listings for influencer Logan Paul's Prime energy drink". June 10, 2023 . Retrieved June 13, 2023. However, there were some customers that said the drinks were either too sweet or tasted too artificial. Yet it should be noted that taste is a personal preference. Everyone has different tastebuds, after all.
Prime Energy has been banned in New Zealand. [26] The drink has also been banned in schools in many countries, including some in Australia, Canada, [27] South Africa, the United Kingdom and the United States. [28] Australia Across South Africa, schools have begun banning the drink due to health concerns over the high caffeine content. [43] United States Bossinakis, Charisa (January 12, 2023). "Gordon Ramsay tried KSI and Logan Paul's Prime energy drink and gave it a savage review". LADbible. Archived from the original on January 12, 2023 . Retrieved January 12, 2023.
They say, 'Runs on the product were also reported at Aldi branches in Gravesend in Kent and in Thornbury near Bradford, among other locations.' Not recommended for children or pregnant or breastfeeding women. The label must also include the caffeine content of the product in mg per 100ml. Is Prime drink fizzy? All of these flavors contain the same ingredients except for the flavoring agents. The best of the best, these flavors have excellent taste and are sure to impress your taste buds! On 13 November 2023, the Inspection by the Administration of Food Safety, Veterinary Medicine and Plant Protection of the Republic of Slovenia banned the sale of Prime energy drinks in Slovenia as they contain L-theanine, which is not allowed in non-alcoholic beverages. Prime Hydration may be freely sold. [41] South AfricaWith most consumers are in love with this hydrating creation by Logan Paul and KSI, thanks to the nutrients it offers and its delicious taste! Prime energy drink peddled by Logan Paul, KSI is danger to kids: Sen. Schumer". New York Daily News. July 9, 2023 . Retrieved July 9, 2023.
The drink went viral after capitalising on the huge influence of the two online personalities. the creators say their mission was, 'to showcase what happens when rivals come together as brothers and business partners to fill the void where great taste meets function,.' Prime actually refers to the line of drinks – both versions, mentioned above. Only one qualifies as an energy drink. The legal definition of an energy drink in the UK is one that contains 150mg of caffeine per litre or more. Why is Prime drink so popular?Whelan, Chloe (March 29, 2023). " 'Dangerous': Schools ban cult energy drink". news . Retrieved May 19, 2023. Prime Hydration: Chaos in Aldi supermarkets after brief sale of new drink promoted by YouTubers". Sky News. December 30, 2022. Archived from the original on December 31, 2022 . Retrieved January 5, 2023. Graham, Megan (February 12, 2023). "YouTube Stars Run Ad for Sports Drink Prime". WSJ. Archived from the original on February 13, 2023 . Retrieved February 13, 2023.
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